Practical Data Solutions for People, Teams, & Organizations
Data Analytics, Simplified® helps professionals and organizations build stronger data capabilities, solve real business problems, and turn information into better decisions.
Whether you’re developing your own technical skills, strengthening the capabilities of your workforce, or looking for experienced analytics support, DAS provides practical solutions grounded in real-world application.
How Can We Help?
Strengthen Your Team
Build stronger data capabilities across your organization with customized training designed around your team’s roles, skill levels, and business needs.
Training can support areas such as Excel, SQL, Power BI, data literacy, reporting, KPI development, and data-driven decision-making.
Explore Team & Workforce TrainingBuild Your Data Skills
Develop practical, job-relevant technical skills through live, instructor-led training built around real-world application.
Strengthen your capabilities in tools such as Excel, SQL, Power BI, Python, Databricks, and more while completing hands-on work you can apply beyond the classroom.
Explore Technical TrainingSolve a Data Problem
Get experienced analytics support when your organization needs help making sense of data, improving reporting, measuring performance, or answering important business questions.
DAS supports data analysis, dashboards, business intelligence, KPI development, outcomes analysis, and reporting process improvement.
Explore Analytics ConsultingPractical. Applied. Intentional.
At Data Analytics, Simplified®, we believe data should lead to action.
Applied
We connect data, analytics, and technology to the business questions and outcomes they are meant to support.
Practical
We focus on skills and solutions that can be applied to real work, real challenges, and real decisions.
Intentional
We start with the goal or problem first, then determine what data, analysis, technology, or training is actually needed.
Experience That Extends Beyond the Classroom
DAS is built on more than a decade of hands-on experience across data engineering, analytics, business intelligence, reporting, and business analysis.
Our work is informed by experience supporting organizations where data has been used to improve performance, strengthen reporting, identify operational challenges, allocate resources, and support leadership decision-making.
Selected examples of impact:
Performance Measurement
Reporting & Decision Support
Operational Analysis
Resource Allocation
Enterprise Analytics
Lorita Shaw, MBA
13+ Years in Data & Analytics | MBA | Senior Data Engineer | 2025 Women in Technology Woman to Watch Honoree | 2026 Women in Technology Nominee
Lorita Shaw, MBA is the Founder of Data Analytics, Simplified® and a Senior Data Engineer with more than 13 years of experience across data engineering, analytics, business intelligence, reporting, and business analysis.
Her experience spans healthcare, public sector, clinical research, insurance, bioscience, and enterprise technology, with work ranging from performance measurement and operational analytics to business intelligence, data infrastructure, and enterprise data initiatives.
Throughout her career, Lorita has helped organizations turn complex data into information leaders and teams can actually use. Her work has included developing KPI and performance measurement frameworks, analyzing operational and program data, improving reporting processes, building analytics and business intelligence solutions, translating business needs into technical requirements, and supporting data-driven decision-making.
She brings that same practical approach to Data Analytics, Simplified®, where the focus extends beyond tools and technology to the business questions, decisions, processes, and outcomes that data is meant to support.
Her work and leadership in technology have also been recognized by Women in Technology. She was named a 2025 Woman to Watch Honoree and was nominated again in 2026.
Not Sure Where to Start?
Whether you're exploring training, looking for support for your team, or trying to solve an analytics or reporting challenge, tell us what you're working toward.
We're happy to help you determine the right next step.